Archery Mental Mastery

Adam Cowming is a Sports Performance Coach specialising in archery. After getting into archery alongside running a hypnotherapy business, he started developing tools to help archers get into the right kind of mindset. The result is the ‘Archery Mental Mastery’ programme, which is now available as an eBook and an MP3 Hypnosis download.

Adam introduces his ideas, and explains why getting the right mindset is so important in sport: “There is a saying that sport is 90 per cent physical and 10 per cent mental in training, but in competition it is 10 per cent physical and 90 per cent mental. I believe that having the right mindset will improve your shooting on a daily basis. It is as important as the physical coaching, because everything starts as a thought within our brains. It controls everything we do, whether that is on a conscious or unconscious level.

“The program has been developed to help you not only on a conscious level but on an unconscious level as well using the power of hypnosis, which helps to guide your imagination through a process that will allow the unconscious mind to make the changes it needs to.

Your unconscious mind accesses the vast reservoir of information that lets you solve problems, construct sentences or locate your keys. It puts together plans and ideas and runs them by your conscious mind. The MP3 in this programme is perfectly safe to use as it’s been written and recorded by me, a professional therapist.

The eBook contains all the techniques that an archer from a novice level right though to Olympian could use to improve focus, reducing performance anxiety and creating the mindset of a champion. “


The guide contains details of over 20 different techniques you can use, and it’s suitable for all ages and levels.

Visit to find out more about the programme, or to get your copy. You can also sign up and get a free chapter of the book on the website!



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2 comments on “Archery Mental Mastery
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